OUTFRONT / JCDECAUX

4TH STREET BRIDGE

4TH STREET BRIDGE

Over the course of a three month pilot, 4th Street Bridge developed digital strategies for OUTFRONT / JCDecaux’s bus shelter initiative, including development of social media content and engaging with stakeholders and municipalities across the City and County of Los Angeles. Working alongside key staff from OUTFRONT / JCDecaux, 4th Street Bridge developed campaigns and content strategies across three social media platforms, giving OUTFRONT / JCDecaux staff the tools and information to sustain the channels in-house beyond the pilot period. 

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